Nielsen Study on Latino Sports Fans Shows Untapped Market Potential
  • September 24, 2024

Nielsen Study on Latino Sports Fans Shows Untapped Market Potential

For generations, the Latino population in the United States has transformed the way sports in the United States have been played and consumed. Yet despite their contributions to the fields of play, seats in the executive suites—whether of the teams and leagues or their business partners—have historically been harder to come by. Latinos in Sports …

Hit Chinese video game Black Myth: Wukong lifts market sales in August, report says
  • September 22, 2024

Hit Chinese video game Black Myth: Wukong lifts market sales in August, report says

China's video gaming market grew by more than 15 per cent year on year in August, driven by the popularity of the country's first AAA video game, Black Myth: Wukong, new research has found. The market generated 33.64 billion yuan (US$4.8 billion) in revenue for August, up 21 per cent from the previous month, thanks in large part to Black Myth: Wukong, which was released on August 20, according to a report published by the Gaming Publishing Committee of the China Audio-Video and Digital Publishin